Custom Packaging for Small Businesses

Small Business With a Big Impact: Why Custom Packaging Matters

For small businesses, every dollar matters. You can’t afford to spend anything on frivolous purchases that don’t increase your bottom line. . Spending has to be focused and thoroughly planned.

Customization might seem unnecessary and even indulgent, but it can be a pivotal investment for businesses of any size. Here are a few of the biggest advantages custom packaging offers for small businesses:

• It’s ‘free’ advertising – The cost difference between using custom packaging versus the combination of plain boxes and traditional ads is massive. If you’re operating on a barebones budget, it’s almost always better to spring for branded packaging. It attracts customers, stands out from competitors, and gets your name out there.
• Make the right impression – Your goal is to give customers a good, lasting memory of your brand or product. Think of the last package you opened. More often than not, you’ll distinctly remember if it was plain or awesome. For small businesses, creating an immediate, lasting impression can spell the difference between a lost sale and a repeat customer.
• Turn customers into brand ambassadors – In this day and age of selfies, vlogs, and unboxing videos, the importance of branding is amplified. Even if your product packaging only has a brief cameo in a video, it’s still visibility that you otherwise wouldn’t have gotten.

Create Custom Packaging With Packola Today

1. Select Your Product – Choose a product that fits your needs best and the following customization fields will change accordingly.
2. Select Your Dimensions – Everything is fully customized. Select the exact measurements you need for your order.
3. Select Your Materials – Some situations call for specific materials. Use cardboard for smaller product boxes. Corrugated cardboard is apt for heavy or multiple items. Is your product perishable? You’ll need barrier film. Need a weatherproof sticker to survive outdoors?? Choose glossy white outdoor film.
4. Choose Printing Sides – With custom boxes, you can print inside, outside, or on both sides of the box. You also have that for pouches and hang tags.
5. Select Quantity – We want small businesses to be able to order custom packaging without getting hampered by large minimums, so there are no minimum orders for custom boxes.
6. Design or Upload Your Artwork – If you don’t have your own artwork to upload, use our super simple 3D Design Studio to create your own design from scratch. You can also use it to place text, shapes, and colors. You also have the option to upload your own artwork.
7. 3D Preview for Custom Branded Boxes – When you use the 3D Design Studio for custom boxes, you’ll have access to a live 3D preview and be able to see your design in real-time. You can rotate the box to see it from all angles and even close and open it.